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PV Rewards

What is PV Rewards? +

PV Rewards is Pura Vida's free rewards program. Earn points on eligible purchases, reviews, birthdays, and more, then redeem them for discounts on your favorite styles.

How do I join PV Rewards? +

Joining is easy! Just create a free account and you'll start earning points on eligible purchases, reviews, birthdays, and more.

What are the PV Rewards vip tiers? +

We have three VIP tiers based on how much you spend in a rolling 12-month period:

  • Member — Spend $0–$99: You're automatically in when you create an account!
  • Insider — Spend $100–$199: Get early access to sales and product drops
  • Icon — Spend $200+: Enjoy all the VIP perks plus free standard shipping on every order

To keep your tier, just keep spending at that level. If not, we'll adjust your status based on your most recent 12-month total.

How do I earn points? +

You'll earn points every time you buy eligible products on our site. How many points you get depends on your tier:

  • Member — 1 Shore Dollar for every $1 spent
  • Insider — 1.5 Shore Dollars for every $1 spent
  • Icon — 2 Shore Dollars for every $1 spent

Just a few notes:

  • Points are based on your subtotal after discounts
  • No points for shipping, taxes, or handling
  • If you return something, we'll adjust your points accordingly
  • Bulk Bracelets are excluded from the PV Rewards program
Can I earn points without making a purchase? +

Totally! Here are some of the easy ways to rack up points, no shopping required:

  • Create an account = 25 points
  • Complete your style profile = 25 points
  • Birthday bonus = 30 points
  • Follow us on Instagram = 5 points
  • Follow us on TikTok = 5 points
Do my points expire or can they be transferred to others? +

Yes. Your points will expire after 12 months of no account activity. Keep earning or redeeming points to keep your account active.

And while we love sharing good vibes, points can’t be transferred to friends (at least for now).

What can I use my points for? +

You can cash in your points for discounts on future orders! Here's how they break down:

  • 75 points = free standard shipping
  • 100 points = $5 off
  • 200 points = $10 off
  • 400 points = $20 off
  • 600 points = $30 off
Why isn’t my PV Rewards code working? +

There are a few reasons your code might not go through:

  • It can't be combined with sitewide sales or other discounts
  • It won't work on sale items or certain product collections

PV Rewards codes aren't valid on:

  • Bracelet Club
  • Advent Calendar
  • Bulk Bracelets

If you're still having trouble, feel free to reach out. We're here to help!

How do I redeem my points? +

It's super easy! Just follow these steps:

  1. Log into your Pura Vida account
  2. Head to your PV Rewards dashboard
  3. Choose how many points you want to redeem
  4. Copy your unique discount code
  5. Paste it at checkout to apply your savings